GInI Applied Innovation Master Book
The GInI Applied Innovation Master Book is the world’s most comprehensive reference book in the field of applied business innovation. It was written by experienced industry thought leaders for working professionals needing to understand the diverse array of concepts associated with business innovation. It presents these concepts in a way that working professionals can understand and apply in the context of their own work, as well as of the entirety of innovation practice. This allows these concepts to be used effectively at each and every level of the organization.
Because the mission of the book is to empower innovation across the entire business enterprise, it is structured in a way that first presents the foundational knowledge of business innovation, and then examines the respective work of Innovation Professionals, Innovation Managers, Innovation Specialists, Innovation Strategists, and Chief Innovation Officers – allowing each role to work together effectively for the benefit of an organization’s overall innovation efforts.
This structure also permits the book to be applied to an individual’s professional career, serving as a key career advancement tool as they progress through varying stages of their career.
The GInI Applied Innovation Master Book stands alone as the single most comprehensive resource available on how to drive innovation effectively inside the business enterprise. In fact, it is the only book of its kind in the world – a book presenting comprehensive coverage of all innovation topics, beginning with the most tactical (innovation at the individual and team levels) and moving up to the most strategic (innovation at the corporate level). As such, it brings to life everything that working professionals, managers, directors, and executives need to know to structure and drive ongoing, systematic innovation inside the enterprise – what is known as Innovation 2.0.
What makes the AInMB so incredibly effective is its unique, role-based structure. By presenting each set of topics in this manner – as a logical progression corresponding to the working roles of the organization – the AInMB serves as an invaluable resource for any working professional, anywhere, seeking to understand their unique role in the practice of innovation – as well as prepare for their next level of leadership in the world of innovation. No other resource does this.
ISBN-13: 97-06-9289-152-0
Format: Hardcover / colored pages
Length: 856 pages
Shipping Weight: 2.4 kg / 7.3 lb
Book Dimensions: 28.5 cm x 26.5 cm x 5.0 cm
Shipping Courier: DHL Express
The Following Is The Structure And Outline Of The GInI Applied Innovation Master Book:
SECTION 1
Foundation - Core Innovation Knowledge & Concepts
- Chapter 1 - Foundations - The What and Why of Innovation
- Chapter 2 - Renewal and Reinvention for Responsiveness and Resilience
- Chapter 3 - Framing Up the World of Applied Business Innovation
- Chapter 4 - Foundations of Value, Diffusion of Innovations, and Innovation Pathways
- Chapter 5 - Methods of Innovation
- Chapter 6 - Methods of Creativity
- Chapter 7 - The Role of Design in Innovation
- Chapter 8 - The Role of Research in Innovation
- Chapter 9 - The Role of Intellectual Property in Innovation
- Chapter 10 - Needfinding
- Chapter 11 - The Contributions of Different Business Disciplines to Innovation
- Chapter 12 - Innovation Structures & Roles in the Business Enterprise
SECTION 2
Tactical Innovation & The Innovation Professional
- Chapter 13 - The Innovation Professional
- Chapter 14 - Driving New Projects in the Front End of Innovation
- Chapter 15 - Driving New Projects in the Mid Zone of Innovation
- Chapter 16 - Driving New Projects in the Back End of Innovation
- Chapter 17 - The Breakthrough Innovation Method - Oblique Examination Put to Use
- Chapter 18 - Innovation Design Output - Product Innovation
- Chapter 19 - Innovation Design Output - Service Innovation
- Chapter 20 - Innovation Design Output - Customer Experience Innovation
- Chapter 21 - Innovation Design Output - Business Model Design
SECTION 3
Innovation Management & The Innovation Manager
- Chapter 22 - The Innovation Manager
- Chapter 23 - The Innovation Manager as Business Leader - Driving Enterprise Innovation
- Chapter 24 - The Innovation Management System
- Chapter 25 - The Practice of Innovation Management - Driving Innovation Throughput
- Chapter 26 - The Innovation Manager as Project Leader - Driving Focused Innovation
- Chapter 27 - Program & Project Management Tools for Innovation Management
- Chapter 28 - The Innovation Manager as Program Leader - Driving Engagement
- Chapter 29 - The Innovation Manager as Program Leader - Using Innovation Workshops
- Chapter 30 - The Innovation Manager as Liaison - Leveraging Open Innovation
- Chapter 31 - The Innovation Manager as Facilitator - Creating Innovation Spaces
SECTION 4
Applied Design Thinking
- Chapter 32 - Introduction to Design Thinking & Design Methods
- Chapter 33 - The Design Thinking Process
- Chapter 34 - Design Methods - A Primer
- Chapter 35 - The Observe Methods
- Chapter 36 - The Question Methods
- Chapter 37 - The Experiment Methods
- Chapter 38 - The Study Methods
- Chapter 39 - Prototyping for Design Thinking
SECTION 5
Strategic Innovation & The Innovation Strategist
- Chapter 40 - The Innovation Strategist
- Chapter 41 - The Innovation Strategist as Brand Builder - Driving Market Intent
- Chapter 42 - Strategic Innovation - Overview
- Chapter 43 - The Strategic Innovation Pathways
- Chapter 44 - The Strategic Innovation Vehicles
- Chapter 45 - Defining the High Level Innovation Strategy
- Chapter 46 - Delivering Winning Business Plans & Compelling Pitches
SECTION 6
Enterprise Innovation & The Chief Innovation Officer
- Chapter 47 - The Chief Innovation Officer
- Chapter 48 - Enterprise Innovation - What the CInO Needs to Know
- Chapter 49 - The Enterprise Innovation Program & Architecture
- Chapter 50 - Structuring the Organization for Maximum Impact – A Deep Dive
- Chapter 51 - Leveraging Innovation Teams & Other Functional Teams
- Chapter 52 - Innovation Spaces – What the CInO Needs to Know
- Chapter 53 - More On Corporate Venturing
- Chapter 54 - Innovation Maturity & Its Significance
- Chapter 55 - Management & Workplace Innovation - Building the Human Workplace
SECTION 7
Innovation in the External Environment - Driving New Business Ventures
- Chapter 56 - Innovation in the Outside World - Founders & New Business Ventures
- Chapter 57 - Funding Mechanisms for New Business Ventures
SECTION 8
GLOSSARY
Each copy of the GInI Applied Innovation Master Book is serialized. The serial number can be found on a scratch card affixed to the inside front cover of the book. Exam registrants must enter this serial number on the Exam Registration Form whenever applying to take a GInI certification exam, confirming their private ownership of a copy of the book.
The price for the GInI Applied Innovation Master Book is:
GInI is the world’s leading professional certification, business accreditation, and membership association in the field of innovation.
Get the latest resources, news and more.
Business Accreditations
CInOrg® - Certified Innovative Organization
CGInO® - Certified Government Innovative Organization
CInGV® - Certified Innovative Growth Venture
AInL® - Accredited Innovation Lab
ABI® - Accredited Business Incubator
AAP® - Accredited Accelerator Program
AInTP® - Accredited Innovation Training Program
AInEP® - Accredited Innovation Education Program
InE® - Innovation Endorsement