Unveiling the Secret Lives of Customers with David Duncan

Unveiling the Secret Lives of Customers with David Duncan

Is your organization trying to innovate around customers’ needs, but really struggles with how to discover, dissect, and understand those needs and what they mean (not to mention how to innovate around them)?

In this webinar David will share clear insights and advice from his book on how to discover and understand what customers truly want.

Webinar video recording: https://gini.org/gini-centers/media-center

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